Building the future
of B2B product trading.
Follow our journey from idea to industry-leading platform. See what we've built, what's coming, and where we're headed.
Laying the Groundwork
Foundation
Project inception and core infrastructure. We selected our technology stack and designed the foundational architecture.
- Project inception and market research
- Core technology stack selection
- Database architecture design
- Authentication & authorization system
- Initial UI/UX design system
Laying the Groundwork
Foundation
Project inception and core infrastructure. We selected our technology stack and designed the foundational architecture.
- Project inception and market research
- Core technology stack selection
- Database architecture design
- Authentication & authorization system
- Initial UI/UX design system
Designing the Blueprint
Architecture & Planning
System design and integration setup. We finalized the complete roadmap and built critical infrastructure.
- Complete 2025 roadmap defined
- Subscription & billing system
- GDPR compliance framework
- Background job infrastructure
- API architecture finalized
Designing the Blueprint
Architecture & Planning
System design and integration setup. We finalized the complete roadmap and built critical infrastructure.
- Complete 2025 roadmap defined
- Subscription & billing system
- GDPR compliance framework
- Background job infrastructure
- API architecture finalized
Building the Engine & Beta Testing
Core Platform & Beta
Built 10 sophisticated features that power GrayTrade, followed by comprehensive beta testing with real users.
Building the Engine & Beta Testing
Core Platform & Beta
Built 10 sophisticated features that power GrayTrade, followed by comprehensive beta testing with real users.
AI-Powered Lead Discovery
Find suppliers automatically
The Problem
Manual supplier discovery is time-consuming, incomplete, and misses opportunities.
The Solution
Automated web scraping with AI-powered relevance scoring finds potential suppliers across the web.
Background jobs process discoveries asynchronously, ensuring the platform never slows down.
Intelligent Web Scraping
Rate-limited crawling of business directories and websites
Multi-Source Aggregation
Combine data from multiple sources for comprehensive coverage
Relevance Scoring
AI algorithm ranks leads based on your criteria
Automated Qualification
Filter leads by industry, location, company size
AI-Powered Lead Discovery
Find suppliers automatically
The Problem
Manual supplier discovery is time-consuming, incomplete, and misses opportunities.
The Solution
Automated web scraping with AI-powered relevance scoring finds potential suppliers across the web.
Background jobs process discoveries asynchronously, ensuring the platform never slows down.
Intelligent Web Scraping
Rate-limited crawling of business directories and websites
Multi-Source Aggregation
Combine data from multiple sources for comprehensive coverage
Relevance Scoring
AI algorithm ranks leads based on your criteria
Automated Qualification
Filter leads by industry, location, company size
Email Intelligence System
Extract data from supplier emails
The Problem
Supplier communications buried in email are hard to track and extract insights from.
The Solution
Connects to your email, fetches supplier communications, and extracts actionable data automatically.
AI-powered extraction identifies products, prices, and terms from unstructured emails.
Secure OAuth Connection
Connect email safely without sharing passwords
Smart Parsing
AI categorizes and extracts structured data from emails
Attachment Processing
Extract data from price lists and catalogs
Thread Tracking
Preserve context across email conversations
Email Intelligence System
Extract data from supplier emails
The Problem
Supplier communications buried in email are hard to track and extract insights from.
The Solution
Connects to your email, fetches supplier communications, and extracts actionable data automatically.
AI-powered extraction identifies products, prices, and terms from unstructured emails.
Secure OAuth Connection
Connect email safely without sharing passwords
Smart Parsing
AI categorizes and extracts structured data from emails
Attachment Processing
Extract data from price lists and catalogs
Thread Tracking
Preserve context across email conversations
Smart Match Technology
Match products automatically
The Problem
Matching supplier responses to RFQ requests requires manual comparison and is error-prone.
The Solution
AI automatically matches products from supplier responses to your RFQ requests with confidence scoring.
Uses AI to understand product variations, packaging differences, and naming conventions.
Natural Language Matching
Understand product variations and naming differences
Fuzzy EAN Matching
Match products even with incomplete EAN codes
Confidence Scoring
Shows match confidence to verify edge cases
Human Verification
Review and approve uncertain matches
Smart Match Technology
Match products automatically
The Problem
Matching supplier responses to RFQ requests requires manual comparison and is error-prone.
The Solution
AI automatically matches products from supplier responses to your RFQ requests with confidence scoring.
Uses AI to understand product variations, packaging differences, and naming conventions.
Natural Language Matching
Understand product variations and naming differences
Fuzzy EAN Matching
Match products even with incomplete EAN codes
Confidence Scoring
Shows match confidence to verify edge cases
Human Verification
Review and approve uncertain matches
Master Product Database
Centralized product catalog
The Problem
Products from different suppliers are duplicated and hard to track across sources.
The Solution
Centralized product catalog with intelligent deduplication and cross-supplier linking.
TLD-aware company matching ensures products from the same company (different domains) are properly linked.
EAN/UPC Validation
Normalize and validate product codes
Cross-Supplier Linking
Link same products from different suppliers
Price History
Track pricing trends over time
TLD-Aware Matching
Recognize companies across different domains
Master Product Database
Centralized product catalog
The Problem
Products from different suppliers are duplicated and hard to track across sources.
The Solution
Centralized product catalog with intelligent deduplication and cross-supplier linking.
TLD-aware company matching ensures products from the same company (different domains) are properly linked.
EAN/UPC Validation
Normalize and validate product codes
Cross-Supplier Linking
Link same products from different suppliers
Price History
Track pricing trends over time
TLD-Aware Matching
Recognize companies across different domains
Company Enrichment Engine
Enrich company profiles automatically
The Problem
Company profiles are incomplete and require manual research to fill in details.
The Solution
Automatically enriches company profiles with data from multiple external sources.
Multi-source verification ensures data accuracy and freshness.
Business Registry Lookups
Fetch official company data from registries
Website Analysis
Extract company info from their website
Contact Extraction
Find and verify contact information
Multi-Source Verification
Cross-reference data for accuracy
Company Enrichment Engine
Enrich company profiles automatically
The Problem
Company profiles are incomplete and require manual research to fill in details.
The Solution
Automatically enriches company profiles with data from multiple external sources.
Multi-source verification ensures data accuracy and freshness.
Business Registry Lookups
Fetch official company data from registries
Website Analysis
Extract company info from their website
Contact Extraction
Find and verify contact information
Multi-Source Verification
Cross-reference data for accuracy
Product Enrichment Pipeline
Enhance product data
The Problem
Product data from suppliers is often incomplete, missing specs and images.
The Solution
Enhances product data with specifications, images, and market intelligence from external sources.
Batch processing handles thousands of products efficiently.
EAN Database Lookups
Fetch product specs from EAN databases
Manufacturer Data
Get official specs from manufacturers
Image Fetching
Download and optimize product images
Batch Processing
Handle thousands of products efficiently
Product Enrichment Pipeline
Enhance product data
The Problem
Product data from suppliers is often incomplete, missing specs and images.
The Solution
Enhances product data with specifications, images, and market intelligence from external sources.
Batch processing handles thousands of products efficiently.
EAN Database Lookups
Fetch product specs from EAN databases
Manufacturer Data
Get official specs from manufacturers
Image Fetching
Download and optimize product images
Batch Processing
Handle thousands of products efficiently
Automated Research Pipelines
Continuous data enrichment
The Problem
Data becomes stale without continuous updates and enrichment.
The Solution
Background processes that continuously enrich and update your data on autopilot.
Built on Inngest for reliable, scalable background processing.
Scheduled Jobs
Run enrichment tasks on schedule
Priority Queue
Process most important items first
Retry Logic
Exponential backoff for failed jobs
Progress Tracking
Real-time visibility into enrichment status
Automated Research Pipelines
Continuous data enrichment
The Problem
Data becomes stale without continuous updates and enrichment.
The Solution
Background processes that continuously enrich and update your data on autopilot.
Built on Inngest for reliable, scalable background processing.
Scheduled Jobs
Run enrichment tasks on schedule
Priority Queue
Process most important items first
Retry Logic
Exponential backoff for failed jobs
Progress Tracking
Real-time visibility into enrichment status
Lead Pipeline Management
CRM for B2B product trading
The Problem
Tracking leads from discovery to closed deal requires external CRM systems.
The Solution
Full CRM-style pipeline for managing leads from discovery to deal closure.
Real-time updates and collaborative features for team workflows.
Customizable Stages
Define your own pipeline stages
Activity Tracking
Log all interactions and notes
Relationship Status
Track relationship strength and engagement
Deal Value Tracking
Monitor potential and closed deal values
Lead Pipeline Management
CRM for B2B product trading
The Problem
Tracking leads from discovery to closed deal requires external CRM systems.
The Solution
Full CRM-style pipeline for managing leads from discovery to deal closure.
Real-time updates and collaborative features for team workflows.
Customizable Stages
Define your own pipeline stages
Activity Tracking
Log all interactions and notes
Relationship Status
Track relationship strength and engagement
Deal Value Tracking
Monitor potential and closed deal values
RFQ System
Request quotes at scale
The Problem
Sending RFQs to multiple suppliers and tracking responses is manual and chaotic.
The Solution
Create and manage Requests for Quotation to multiple suppliers with automated tracking.
Integrated with Smart Match for automatic response processing.
Multi-Supplier RFQs
Send same request to multiple suppliers
Response Tracking
Track and compare all responses in one view
Automated Follow-ups
Remind suppliers who haven't responded
Best Offer Identification
AI highlights the most competitive offers
RFQ System
Request quotes at scale
The Problem
Sending RFQs to multiple suppliers and tracking responses is manual and chaotic.
The Solution
Create and manage Requests for Quotation to multiple suppliers with automated tracking.
Integrated with Smart Match for automatic response processing.
Multi-Supplier RFQs
Send same request to multiple suppliers
Response Tracking
Track and compare all responses in one view
Automated Follow-ups
Remind suppliers who haven't responded
Best Offer Identification
AI highlights the most competitive offers
Supplier Product Catalogs
Manage supplier inventory
The Problem
Tracking supplier product offerings, prices, and stock across multiple suppliers is impossible manually.
The Solution
Manage and analyze supplier product offerings with intelligent import and comparison tools.
AI-powered import handles messy spreadsheets automatically.
Catalog Import
Import from Excel, CSV, or API
Price Comparison
Compare pricing across all suppliers
Stock Tracking
Monitor availability and stock levels
Batch & Expiry Management
Track batch codes and expiration dates
Supplier Product Catalogs
Manage supplier inventory
The Problem
Tracking supplier product offerings, prices, and stock across multiple suppliers is impossible manually.
The Solution
Manage and analyze supplier product offerings with intelligent import and comparison tools.
AI-powered import handles messy spreadsheets automatically.
Catalog Import
Import from Excel, CSV, or API
Price Comparison
Compare pricing across all suppliers
Stock Tracking
Monitor availability and stock levels
Batch & Expiry Management
Track batch codes and expiration dates
Opening the Doors
Public Launch
Platform opens to public registration with mobile apps and team collaboration features.
- Platform opens to public registration
- Free tier available for all users
- Full documentation and onboarding
- Customer support channels live
- Mobile app launch (Android & iOS)
- Teams & Collaboration features
Opening the Doors
Public Launch
Platform opens to public registration with mobile apps and team collaboration features.
- Platform opens to public registration
- Free tier available for all users
- Full documentation and onboarding
- Customer support channels live
- Mobile app launch (Android & iOS)
- Teams & Collaboration features
GrayTrade Companion Mobile App
GrayTrade Companion Mobile App
Teams & Collaboration
Trade Together
The Problem
Companies have sales teams, procurement specialists, and managers who all need access. Currently, sharing access means sharing credentials—a security nightmare.
The Solution
Complete team management system with role-based access control, allowing organizations to collaborate securely within GrayTrade.
Built on Supabase Row Level Security for true multi-tenancy.
Organization Workspaces
Create company workspace with custom branding and shared lead pool
Role-Based Access Control
Owner, Admin, Sales, Viewer roles with granular permissions
Team Collaboration
Assign leads, internal notes, @mentions, activity feed
Audit Trail
Complete activity logging and compliance reporting
Teams & Collaboration
Trade Together
The Problem
Companies have sales teams, procurement specialists, and managers who all need access. Currently, sharing access means sharing credentials—a security nightmare.
The Solution
Complete team management system with role-based access control, allowing organizations to collaborate securely within GrayTrade.
Built on Supabase Row Level Security for true multi-tenancy.
Organization Workspaces
Create company workspace with custom branding and shared lead pool
Role-Based Access Control
Owner, Admin, Sales, Viewer roles with granular permissions
Team Collaboration
Assign leads, internal notes, @mentions, activity feed
Audit Trail
Complete activity logging and compliance reporting
Social & Community
Connect with the Market
The Problem
B2B product traders work in isolation, missing opportunities for partnerships and market intelligence.
The Solution
A professional social layer that connects traders, enables marketplace interactions, and builds reputation.
Trader Profiles
Public company profiles with trading history and verification badges
Connection Network
Send connection requests with contact, partner, trusted levels
Marketplace Feed
Post product availability (offers) and requests (wants)
Reputation System
Transaction-based ratings and verified review system
Social & Community
Connect with the Market
The Problem
B2B product traders work in isolation, missing opportunities for partnerships and market intelligence.
The Solution
A professional social layer that connects traders, enables marketplace interactions, and builds reputation.
Trader Profiles
Public company profiles with trading history and verification badges
Connection Network
Send connection requests with contact, partner, trusted levels
Marketplace Feed
Post product availability (offers) and requests (wants)
Reputation System
Transaction-based ratings and verified review system
AI Agents
Automate Your Trading
The Problem
Traders spend countless hours on repetitive tasks like monitoring prices, following up with suppliers, and checking stock levels.
The Solution
Intelligent AI agents that work 24/7 to automate trading operations, from lead nurturing to deal negotiation.
Natural language configuration - just tell the agent what to do.
Lead Nurturing Agent
Automated follow-up sequences with personalized outreach
Price Monitoring Agent
Track competitor pricing and alert on opportunities
Supplier Research Agent
Deep company analysis and risk assessment
RFQ Response Agent
Parse responses and generate comparison reports
AI Agents
Automate Your Trading
The Problem
Traders spend countless hours on repetitive tasks like monitoring prices, following up with suppliers, and checking stock levels.
The Solution
Intelligent AI agents that work 24/7 to automate trading operations, from lead nurturing to deal negotiation.
Natural language configuration - just tell the agent what to do.
Lead Nurturing Agent
Automated follow-up sequences with personalized outreach
Price Monitoring Agent
Track competitor pricing and alert on opportunities
Supplier Research Agent
Deep company analysis and risk assessment
RFQ Response Agent
Parse responses and generate comparison reports
Order Handling
From Quote to Delivery
The Problem
After closing a deal, traders must manually transfer information to external order management systems, creating data silos and errors.
The Solution
Complete order management that connects the entire flow from accepted RFQ to delivery confirmation.
Seamless workflow from quote acceptance to delivery confirmation.
Order Creation
Convert RFQs to orders instantly with templates for recurring purchases
Order Workflow
Customizable statuses with approval workflows for large orders
Inventory Awareness
Stock visibility, allocation, and backorder handling
Document Generation
Auto-generate POs, invoices, packing lists with custom templates
Order Handling
From Quote to Delivery
The Problem
After closing a deal, traders must manually transfer information to external order management systems, creating data silos and errors.
The Solution
Complete order management that connects the entire flow from accepted RFQ to delivery confirmation.
Seamless workflow from quote acceptance to delivery confirmation.
Order Creation
Convert RFQs to orders instantly with templates for recurring purchases
Order Workflow
Customizable statuses with approval workflows for large orders
Inventory Awareness
Stock visibility, allocation, and backorder handling
Document Generation
Auto-generate POs, invoices, packing lists with custom templates
Shipment Tracking
Know Where Your Products Are
The Problem
Tracking shipments across multiple carriers and international borders is a logistical nightmare.
The Solution
Unified shipment tracking that consolidates all logistics data into a single view with proactive alerts.
Multi-Carrier Tracking
Integration with DHL, FedEx, UPS, and freight forwarders
Unified Dashboard
All shipments in one view with map visualization
Proactive Alerts
Delay notifications, customs holds, delivery confirmations
Document Management
Store bills of lading, customs docs, proof of delivery
Shipment Tracking
Know Where Your Products Are
The Problem
Tracking shipments across multiple carriers and international borders is a logistical nightmare.
The Solution
Unified shipment tracking that consolidates all logistics data into a single view with proactive alerts.
Multi-Carrier Tracking
Integration with DHL, FedEx, UPS, and freight forwarders
Unified Dashboard
All shipments in one view with map visualization
Proactive Alerts
Delay notifications, customs holds, delivery confirmations
Document Management
Store bills of lading, customs docs, proof of delivery
GrayTrade.finance
Unlock Your Cash Flow
The Problem
Distributors must pay suppliers quickly (net 30) while retailers demand extended payment terms (net 60-90). This gap limits growth and creates financial stress.
The Solution
Integrated trade financing platform that bridges the payment gap, allowing distributors to get paid faster.
KYC/AML compliance built-in with financial partners.
Invoice Financing
Get up to 90% advance on invoice value with same-day funding
Buyer Credit Assessment
AI-powered credit scoring and limit recommendations
Payment Tracking
Invoice monitoring with automated reminders and reconciliation
Financial Dashboard
Cash flow forecasting and financing utilization metrics
GrayTrade.finance
Unlock Your Cash Flow
The Problem
Distributors must pay suppliers quickly (net 30) while retailers demand extended payment terms (net 60-90). This gap limits growth and creates financial stress.
The Solution
Integrated trade financing platform that bridges the payment gap, allowing distributors to get paid faster.
KYC/AML compliance built-in with financial partners.
Invoice Financing
Get up to 90% advance on invoice value with same-day funding
Buyer Credit Assessment
AI-powered credit scoring and limit recommendations
Payment Tracking
Invoice monitoring with automated reminders and reconciliation
Financial Dashboard
Cash flow forecasting and financing utilization metrics
Join the journey.
Be part of building the future of B2B product trading. Sign up for beta access and help shape the platform.